Keywords
MSME
Community Empowerment
Abstract
This article will explain the urgency of empowering and assisting halal certification for Padukuhan Ngalang-alangsari MSMEs in order to improve the quality of halal products. The low understanding of product quality and the halal product certification process means that business actors are not interested in processing their products to guarantee consumer rights as required by the Government. To answer these problems, empirical research based on CBR (Community Based Research) uses the ABCD (Asset Based Community Development) approach which examines problems and solutions originating from optimizing the potential, strength and energy in the Ngalang-ngalangsari. The research results are formulated in 3 halal certification empowerment programs namely preparation, data collection and counseling. Preparations were carried out by observing community leaders and MSME representatives to identify their potential and emerging problems. After getting the mapping, the next study was to collect data on MSMEs throughout Padukuhan. Finally, counseling is carried out by providing material and explanations to MSME actors regarding the importance of halal certification, the documents needed and the halal certification scheme. Before the activity finished, MSME actors are given a satisfaction survey sheet. As a result, MSME actors have awareness and understanding of the importance of halal certificates.
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